Various events were held with the cooperation of NTT Docomo, Inc., an official club partner.

A d払い lottery was held for those who purchased tickets for this match using d払い, or those who made a purchase of 1,000 yen (tax included) or more using d払い at the merchandise stores inside or outside the stadium, or at the food and drink vendors inside the stadium on the day of the match.
Leaflets announcing the d払い lottery were distributed when the stadium opened, and a great many people participated.









We also set up a "d払い Initial Setup Support Booth" to help first-time d払い users with usage instructions and initial setup.



We also distributed flyers for the "Photo Exhibition - The World Through the Viewfinder - presented by Kashima Antlers" which is currently being held at two Docomo shops, Kashima and Kashima Miyachu. This exhibition will run until Sunday, December 3rd, so please stop by a Docomo shop.




The Poinko Brothers, NTT Docomo characters who appear in NTT Docomo's d POINT loyalty program commercials and pamphlets, visited the stadium and participated in a stage event with Shikao.



A rock-paper-scissors tournament was held at the stage event, and Poinko goods were presented to the winners.


Before the match, Ms. Wachiko Sakurai, Executive Officer and Head of the Entertainment Platform Department at NTT Docomo, Inc., and Mr. Tsuyoshi Imada, Branch Manager of the Docomo CS Ibaraki Branch, presented bouquets to the referee and the captains of both teams. Yuma Suzuki received the bouquet on behalf of the Antlers players.


Outside Events
Despite the unfortunate cold north wind, many people came, and the Mercari Road outside the stadium was bustling.

Shikao also sent enthusiastic cheers to everyone outside.

4th ANTLERS BUSINESS CLUB Blood Donation Support Project
As part of our philosophy partnership activities with the member companies of the ANTLERS BUSINESS CLUB, we held a "Blood Donation Support Project" with the cooperation of the Ibaraki Red Cross Blood Center.
The first 70 people who donated blood received a cooler bag with the ANTLERS BUSINESS CLUB logo, specially made for this project. In addition, a lottery was held for a 23 NIKE replica uniform (1ST) signed by players.




Sweets Present Booth
At the Kids Area, a sweets present booth was set up, offering candy sets to visitors aged elementary school or younger.
The candy sets included a flyer explaining the importance of waste separation, aiming to foster an understanding of environmental issues from a young age, with the cooperation of the ANTLERS BUSINESS CLUB.





Antlers Sports Dock Parent-Child Sprint Experience Class
An Antlers Sports Dock parent-child sprint experience class was held with Antlers legend Mr. Yoshiyuki Hasegawa as instructor.











SÓCIO・Fan Club Special Event "FREAKS Public Interview ~LEGENDS TALK~"
With Zico CA and Akira Narahashi as guests, a public interview was held centered on the theme of "The Mentality Required for Antlers Players."






In-Stadium Events
DMM×DAZN Hodai Registration Booth
A registration booth for "DMM×DAZN Hodai" was set up. Customers who registered for the first time on or after Saturday, November 4th, and attended the Kashiwa Reysol match received a 3,000 yen coupon at the booth, which could be used at food and beverage stands (excluding tent stands) and merchandise stores inside and outside the stadium.


NIPPON STEEL Curtain Razer Match
A "NIPPON STEEL Curtain Razer Match" for elementary school students was held on the pitch before the game.




Hometown Elementary School Invitation
For this match, elementary school students from the five hometown cities (Kashima City, Itako City, Kamisu City, Namegata City, and Hokota City) were invited.




Visitor-Exclusive Present Campaign "Shika BIG"
The "Shika BIG" featured a Mercari Prize. 5,000 Mercari points were given away.

