
For this match, we held the "Mercari Special Match ~All for One, Everything for Victory~".

At all permanent and temporary stores inside the stadium, we conducted a "20% cashback campaign for Mercari Pay users." Additionally, Mercari-affiliated stores in the Kōkō region were also eligible for the 20% cashback campaign for three days from Friday, November 27th to Sunday, November 29th.
Outside the stadium, as part of the future smart city concept, we displayed "poimo (POrtable and Inflatable MObility)," an electric mobility vehicle with a balloon structure co-developed by Mercari's research and development organization "mercari R4D" and the University of Tokyo, and offered test rides.




President Koizumi and Kashima City Mayor Nishikiori gave a presentation on "Mercari, Kashima Antlers, and Community Initiatives" to invited media outlets.




<Sales of new apparel brand 'F.D.' merchandise>
Merchandise from the new apparel brand "F.D." was sold.

<Tsukuba Junior Youth National Tournament Send-off Party>
Before the match, a send-off party was held for the Tsukuba Junior Youth team, who qualified for the Prince Takamado Trophy JFA 32nd All Japan U-15 Football Championship. Captain Koji Oyama represented the team and expressed their determination to the fans and supporters.




