Report

J1 Matchday 25: Omiya Ardija Match Event Report

On Saturday, September 9th, during the J1 League Matchday 25 against Omiya Ardija, we held "mercari day" along with the traditional Antlers Photo Project and Shika BIG. Additionally, 20 people were invited by lottery to the mercari presents "Legends Seats."

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[mercari day]
Original VR kits were given to attendees. Also, a 360-degree VR video viewable only by stadium visitors was streamed on the "ANTLERS Wi-Fi PORTAL."

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Popcorn in original boxes with the Mercari logo was given to the first 1,000 elementary school-aged children. Many children lined up, and the popcorn ran out quickly.

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mercari presents "Legends Seats" was held, inviting 20 lucky winners by lottery. Club alumni legends Yasuto Honda and Takayuki Suzuki, along with C.R.O. Nakata, hosted a pre-match stadium tour and match commentary. The stadium tour also included a VR experience. Guests watched the match from the VIEW BOX seats. During the match, radios were provided so they could listen to Yasuto Honda's commentary on FM Kashima's Antlers broadcast.

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To commemorate "mercari day," a talk show was held with Antlers alumni Yasuto Honda and Takayuki Suzuki as guests, and C.R.O. Nakata as the MC. After greeting the crowd on the pitch, the trio conducted a talk show using the stadium's large screen.

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On Mercari Road, beneath the stadium's solar panels, the first 2,000 visitors received an original "Mercari x Antlers" can badge.
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[Visitor Present Lottery "Shika BIG"]
A present lottery was held exclusively for stadium visitors. This time, prizes provided by Antlers, such as Abe's uniform, were available. Exchanges for the W-chance bonus for the Shimizu and Sendai matches were also conducted, and special photo cards from Antlers' official Instagram were given away.
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[mercari presents Antlers Photo Project!]
A photo booth was set up where visitors could take pictures with specially designed frames. This time, as part of "mercari day," official sponsor Mercari Inc. produced the Antlers Photo Project booth. Those who received winning images were given prizes such as a uniform signed by Nishi. Also, by scanning the photo folder with "Photo Circle AR," an unreleased "mercari x Antlers" video could be viewed.

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[Shika Rally]
A stamp rally called "Shika Rally" was held for fan club members.
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[Hometown Kids Pass]
With a Hometown Kids Pass, elementary school students from the hometown can watch league home games held at Kashima Stadium for free!
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[au Shaberu Kids]
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Click here for the au Shaberu Kids report.
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