Club Activities
The first 30,000 visitors received a specially designed face towel featuring the Zico Spirit! The stand for the players' entrance was spectacular.
Partner Activities
At this match, RECRUIT AGENT, our strategic HR partner, set up a booth and gave away original clear files.
In addition, a career counseling session was held at CONNECT LOUNGE (formerly SÓCIO Lounge) inside the Kashima Sports Center outside the stadium.
Outside Events
To kick off the 2025 season, the outdoor decorations have been refreshed. Many people used them as photo spots. Of course, Shikaoh Family was there too!
Many people also visited the official store FLAGSHIP even before the gates opened.
The Shikaoh Family, Cleaning Senka mascot Kuroda Woosah, and mascots from our Hometown and Friendly Town gathered together! Under the guidance of Kaname Stone from Kashima City, we held a cheering practice and high-five event at Kashima DANDAN Hiroba.
This season, we are also holding the Cleaning Senka Kids Park! You can also play with Kuroda Woosah, so please come and visit!
Inside Events
Just like the outdoor decorations, the photo spots inside the stadium have also been renewed! Everyone was taking commemorative photos as they pleased.
The traditional curtain-raiser match was also held! Before the match, children showed off their energetic play on the Kashima pitch.
This season, we plan to hold many matchday events. Please come and enjoy the events at Kashima Stadium!