We are pleased to announce that we have signed a club partner agreement with Asuene Inc. (Founder, Representative Director and CEO: Kohei Nishiwada, hereinafter "Asuene").
Moving forward, to achieve the sustainable future envisioned by both companies, we will first promote initiatives focused on concrete actions for climate change (decarbonization actions), which are central to "Sport Positive Leagues" (SPL), in which the J.League participates.
Asuene is a sustainability AI company with the mission of "creating a better world for the next generation." To comprehensively support corporate decarbonization and ESG management, it offers "ASUENE," a sustainability AI platform that is No. 1 in CO2 emissions visualization, along with specialized consulting services as a one-stop solution.
Kashima Antlers has previously promoted practical initiatives to boost overall community sustainability through the power of sports. This includes decarbonizing its own facilities by installing solar power generation systems at its clubhouse and establishing a local energy production and consumption model, as well as reducing emissions from stadium visitor travel and reducing plastic waste. With this agreement, the club will further actively embody "visualization and reduction of greenhouse gas emissions," which Asuene supports with AI and high expertise, in the context of a professional sports club.
This club partner agreement was made possible by Asuene, which is working to solve challenges in realizing a decarbonized society, and Antlers, which is striving to create new environmental value through sports. Both companies strongly resonated with a shared aspiration to accelerate sustainability through the power of technology and sports, and to "deliver a better world to the next generation."
Moving forward, by integrating Asuene's "solutions for CO2 visualization and reduction" with Antlers' "practical capabilities and outreach through sports," we aim to achieve a sustainable society where people can live with peace of mind.
About Asuene Inc.
Asuene is a climate AI company with the mission of "creating a better world for the next generation." It offers a comprehensive suite of decarbonization and ESG management multi-products, including the sustainability AI platform "ASUENE," the supply chain management AI platform "ASUENE SUPPLY CHAIN," the third-party assurance/verification and disclosure advisor "ASUENE VERITAS," and the emissions trading exchange "Carbon EX," a joint venture with SBI Holdings. It also operates "ASUENE AI LAB." Asuene has completed 7 M&A transactions and raised a total of 11.5 billion yen. The company operates globally with bases in the US, Singapore, Thailand, Europe, and the Philippines. It has been recognized by the Ministry of Economy, Trade and Industry's "J-Startup" program and ranked 86th in TIME magazine's "World’s Top GreenTech Companies 2025."
Capital: 8.3 billion yen (including capital surplus)
Representative: Kohei Nishiwada, Founder, Representative Director and CEO
Address: Tokyo Toranomon Global Square 6F, 1-3-1 Toranomon, Minato-ku, Tokyo
URL: https://corp.asuene.com/
Comment from Kohei Nishiwada, Founder, Representative Director and CEO of Asuene Inc.
I am deeply delighted about our partnership with Kashima Antlers. With the J.League's participation in SPL, an era has arrived where fundamental efforts towards sustainability are required in the world of sports. Kashima Antlers is a club with a progressive vision, directly connecting the passion and influence of sports to community decarbonization. Our mission, "creating a better world for the next generation," deeply aligns with such initiatives. By combining our solutions with Kashima Antlers' influence in the region and bond with fans, I am confident that we can create a sustainability movement that will spread from the Hokota region of Ibaraki to all of Japan. We will work vigorously with Kashima Antlers towards a society where children of the next generation can play soccer with peace of mind, and towards the realization of a decarbonized society.
Comment from Fumihito Koizumi, Representative Director and President of Kashima Antlers F.C. Co., Ltd.
We are very encouraged and pleased to have signed a club partner agreement with Asuene Inc., one of Japan's leading sustainability companies. Kashima Antlers has always walked alongside the people of our hometowns, aiming for the sustainable development of the local community through sports. To further deepen our long-standing efforts towards environmental issues as a club, we must respond firmly to the ongoing "J.League Climate Action" and "SPL," in which we will participate from 2026 as part of this initiative. To do so, it is necessary to visualize the club's past efforts as objective data, evolve them into more effective actions, and further accelerate our efforts towards environmental issues. I am confident that our collaboration with Asuene Inc., which possesses advanced AI technology and specialized knowledge, will significantly advance the precise visualization of CO2 emissions at our club and environmental education in the community. Moving forward, with the support of Asuene Inc., we will work together with our fans, supporters, partners, and local community to strongly pursue a future where children of the next generation can enjoy soccer in a rich environment.