We are pleased to announce that Mercari, Inc. (Headquarters: Minato-ku, Tokyo; Representative Director and CEO: Shintaro Yamada; hereinafter "Mercari") has acquired naming rights for the "Free Admission for All Elementary School Students and Younger for All Home Games" initiative, which applies to certain seat categories at Kashima Antlers' home games.
This initiative has been in place since the 2024 season, offering free tickets for all home games held at Mercari Stadium for children of elementary school age and younger in Japan. Moving forward, the initiative will be rebranded as "Free Admission for All Elementary School Students and Younger by Mercari" and will be rolled out with new visuals.
Mercari's mission is "to circulate all value and unlock the potential of all people." Based on this, Mercari deeply resonates with Kashima Antlers' community contribution activities and efforts to nurture the next generation, which led to the acquisition of these naming rights.
Through this partnership, Kashima Antlers and Mercari will contribute to revitalizing local communities and promoting sports. Together, we will create a stadium overflowing with children's smiles.
Eligible Matches
The following matches held at Mercari Stadium:・All 2025 Meiji Yasuda J1 League home games
※The Emperor's Cup is not included.
※This initiative will not be implemented if the venue is other than Mercari Stadium.
※Changes may occur due to social conditions, etc.
Eligible Seat Categories
・West Zone unreserved seats (upper main stand area)・East Zone unreserved seats (upper back stand area)
・Wheelchair seats
※For each match, the number of seats in eligible categories is limited. Please note that if capacity is reached, you may not be able to watch the game from that seat category.
※Eligible seat categories may change depending on the match.
Eligible Individuals
Children born on or after April 2, 2013 (elementary school age and younger)How to Apply for Free Tickets and Enter
1) Select the eligible seat category on "Kashi-Tike" to obtain a free ticket and issue a QR ticket.※You will need to obtain a ticket for each match.
2) On match day, hold your QR ticket over the dedicated terminal at the entrance gate to enter.
For those watching with children
Middle school students and older who are watching with children eligible for free tickets should purchase a paid ticket for the same seat category.Notes
・A J.LEAGUE ID is required to obtain tickets.・If unauthorized acquisition of tickets is confirmed, the relevant tickets will be invalidated. Account usage restrictions may also be imposed.
・Resale of these free tickets is strictly prohibited. If resale is confirmed, the tickets will be invalidated.
Inquiries
Kashima Antlers Call CenterInquiry Form
support@antlers.co.jp
※We respond to inquiries in the order they are received, but it may take some time.