With the cooperation of Club Partner KASUMI Co., Ltd., various events were held on the day of the match, including the "KASUMI x Kashima Antlers Collaboration Campaign" and prize provision for the "Shika BIG" visitor present project.
At Gates 1, NIPPON STEEL Gate, and Gates 3, 5, and 6, the first 15,000 visitors received discount coupons that could be used at KASUMI stores.
Before kickoff, a kick-off ceremony was held by Mr. Shinichiro Yamamoto, President and Representative Director of KASUMI Co., Ltd.
During halftime, a "Halftime Lottery" was held. Three lucky visitors were randomly selected to receive a "KASUMI Original Eco-bag" and a "Player-signed 22 NIKE Replica Uniform."
KASUMI Co., Ltd. provided prizes for "Shika BIG," the popular visitor-exclusive prize draw at home games.
Voice-Cheering Operation Verification Match
This match was the first "Voice-Cheering Operation Verification Match" in a domestic official game. A portion of the seating was designated as a "Voice-Cheering Area," and the match was held under different viewing rules and guidelines than usual.
Masks were provided to those who purchased tickets for the "Voice-Cheering Area" and came to the stadium. These masks were verified in a research project conducted jointly by Kao Corporation, Keio University Faculty of Science and Technology, and the National Institute of Advanced Industrial Science and Technology in 2021, aiming for safer large-scale events. They demonstrated droplet suppression effects equivalent to commercially available non-woven masks and comfort for wearing in stadiums.
Levain Cup Kids Eleven: Let's Aim for the Final with Kashima Antlers!
Two attractions, a shooting game and foot curling, were held on the 2nd floor main stand concourse near the NIPPON STEEL Gate. The first 650 participants received "Chip Star S (lightly salted)." In addition, one person was randomly selected to receive a player-signed "J.League Official Match Ball," and three people received a "J.League Official Licensed Ball YBC Levain Cup Commemorative Ball."
Outside Food Stalls
Food stalls were set up along the Mercari Road outside the stadium. Visitors enjoyed a variety of delicious gourmet foods.
Kids Area
A kids' area was also set up in the Mercari Road area outside the stadium. Foot darts, kick target, and inflatable play equipment (Cinderella's Carriage and Combo 5) were featured.
We will hold various events at our next home game, so please come to Kashima Stadium early!