[J-League Digital Broadcast Festival]
The match against Sevilla FC was the first-ever "Digital Broadcast Festival" with simultaneous live streaming on multiple media platforms, including DAZN, Abema TV, Niconico Live, 360Channel, Sports Navi, J-League official Twitter, J-League official Facebook, YouTube, J-League official channel, and J-League official LINE.
[Antlers Photo Project!]
A photo booth was set up where visitors could take pictures using special design frames. If you posted photos taken at the booth or your own photos to Twitter or Instagram with the hashtag "#shikaphoto," you could get a free printout of your posted photo. Furthermore, the first 500 people received their printed photos in a photo folder as a gift. Those whose printed photos showed a winning image received a commemorative clear file or a 2017 Year Book signed by players.
[Shika BIG]
A lottery was held exclusively for stadium attendees, with Antlers prizes and Sevilla prizes. Antlers prizes included cleats signed by players such as Nishi and Kento Misao, while Sevilla prizes included a uniform signed by Ben Yedder and autographed shikishi boards from players.
[Minions Booth]
The Minions came to Kashima Stadium! Minion stickers were distributed, a photo opportunity corner was available, and an SNS-linked gift campaign was held.
[LaLiga, Spain Booth]
Flamenco performances and Spanish music were presented on a special stage. LaLiga ambassador Mr. Morientes also attended. A photo session and a lottery to win a LaLiga bib were held.
[Shika Rally]
A stamp rally called "Shika Rally" was held for fan club members.
